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Inventory Finance for Amazon Sellers

Don't be dependent on Amazon: Inventory Financing from over 30 lenders available

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Talk to Rangewell - the Inventory and Ecommerce Finance Experts

Finding the most appropriate funding for your ecommerce store shouldn't be challenging.

At Rangewell we recognise your professional status, and we work harder to find you better solutions - which can include 100% finance for many of your needs.

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Inventory Finance for Amazon Sellers

Ditch over-reliance on Amazon and diversity your funding - Compare Amazon Inventory Financing frorm multiple lenders

As one of the world's leading ecommerce websites, sellers can harness the platform's established presence and reputation to launch their own ecommerce stores. Whether Amazon Marketplace is your only online store, or just one part of your selling mix, you'll know how competitive it can be.

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Alternatives to Amazon Lending

Maintaining stock availability is vital to the success of any Amazon shop, as your customer will simply spend elsewhere if the product they want isn't available from you. Stock finance is a great way to ensure inventory availability, so you can always provide the products your customers want when they want them. 

So, how does stock finance for Amazon Seller work? There are a couple of ecommerce business finance products to consider, including Amazon's own funding solution, so let's take a closer look at how that works and whether it's the right option for you. 

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Don't be dependent on Amazon - we work with 30+ lenders who fund businesses like yours

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With over 280,000 sellers on Amazon marketplace, it's no surprise that the ecommerce giant is now offering its own finance product for retailers that require extra funding to maintain success in a competitive space. 

How do Amazon Seller Central Loans Work?

Amazon Lending is Amazon's own finance solution that operates on an invitation-only basis, meaning there is no available online application for this service - you must be offered it via a notification in your Seller Central. This immediately discounts new and inexperienced retailers from the scheme, as Amazon Lending is not accessible to those who do not have a proven track record on the platform. 

The finance platform offers various short-term financing options to qualified sellers that best fit their business needs. Amazon Lenders provides a variety of finance products from specialist lending partners. Selected sellers are offered an upfront loan with an approved line of credit based on a number of metrics including the volume of business, customer metrics and sales levels. 

Like Shopify Capital, Amazon uses its own data to make lending decisions, rather than taking into account the business as a whole. So, if you sell across multiple platforms or have a bricks-and-mortar store as well as your Amazon operation, then you may not qualify for the best finance terms or even be able to apply at all.

Amazon secures the finance it provides based on either your inventory in its warehouse or its payments to you as a seller. So, if this isn't your preferred way to secure your finance then Amazon Lending may not be right for you.

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What Lending Rates does Amazon Seller Central Offer?

In the same vein, Amazon Lending's rates vary greatly, starting from 8.9% but reportedly averaging 18.9%, which is a significant repayment for a small online seller. So, if you are considering Amazon Lending then we recommend coming to speak to Rangewell before you make a final decision. As an independent finance broker, we are well-placed to advise on the best finance options for your business and help you to find a funding package that works for you now and in the future. 

Amazon inventory finance alternatives from Rangewell

Whatever your goals, be sure to make informed decisions about finance for your online business. This starts with understanding what you need the finance for, whether that's to buy more inventory or to support another business expense. Lenders will also take into account your entire business performance, not just your Amazon sales figures - so this may open doors to a much wider variety of finance products that Amazon Lender is unable to provide. 

At Rangewell, we work with Amazon sellers to secure the best possible finance so they can invest in inventory and other aspects of their business. We're not just here to scour the market, although that is a part of our role. Our specialist advisors will support you through the application process and help to identify any potential risks or concerns that may affect the finance or terms a lender can offer. 

Stay ahead of your competitors and retain the prime spot in Amazon's search by ensuring your products are always available when your customers want them. From merchant cash advances to business credit cards, get the additional working capital you need to turn this dream into a reality and keep your Amazon inventory stocked all year round. 

Even new ecommerce businesses may qualify for finance, depending on your assets and requirements. Each application is a bespoke process, so we look at your business as a whole and use this information to seek the most appropriate finance for you. In contrast, Amazon Lending is a service based on you meeting strict criteria and, therefore, may not be suitable or even accessible for everyone. 

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Expert support to calculate your eligible finance options

Whether you are just setting out in ecommerce, or an established trader ready to make the most of the potential your business has started to display, we can find the lenders who will work with you to provide the funds you need.

What's more, we can work with you as your business grows, ensuring your funding always meets your needs. Our knowledge can not only help you secure the funding you need for your Amazon business - it can help you ensure it succeeds.

Ready to boost your Amazon inventory? Get in touch today to find out more about ecommerce inventory finance and how we can help get you on track to success. 


Last update: 23 July 2023

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